Solana Set to Open Retail Store and Web3 'Embassy' in New York
A Solana-themed store is set to open its doors in New York City. called Solana Spaces, the new store is located in Hudson Yards and is being launched in collaboration with the Solana Foundation.
Crypto companies and Web3 brands have been steadily making inroads into mainstream culture, with celebrities like Tom Brady, Steve Aoki, Snoop Dogg, and Elon Musk getting in on the action.
Ethereum NFT collection Bored Ape Yacht Club has even branched out into IRL products and business including a Bored Ape-themed restaurant in Los Angeles, Solana which recently declared plans to create and launch its Android smartphone also appears to see value in going the bricks and mortar route.
"Not everyone has that person in their life. That’s where we come in.
Spaces are everyone’s first crypto friend.
Inside, you’ll learn how Solana works, and what Web3 is. We’ll set you up with a wallet and your first NFTs, and guide you through your first on-chain transactions."
Excited to announce @MagicEden as a launch partner, bringing you NFT collections at Spaces including @degenapeacademy.— Solana Spaces (@solanaspaces) July 25, 2022
Lots more about this partnership soon!
Want a @MagicEden cap? We've got one to give away. Like this post & follow both of us for a chance to win. pic.twitter.com/3JgXZK562C
Beyond NFT and Phantom wallet tutorials, space will provide consumers with an interactive art installation and plenty of Solana branded merch for sale, including a limited run of Blanksoles sneakers.
In Starting this event Solana Spaces opened up its doors this past weekend for a select group of 3o visitors to preview the store.
The store's already gaining considerable buzz on Social media, with passersby taking notice and sharing photos of the store via Twitter it even caught the attention of Genie founder and Uniswap VP of Product Scott Lewis.
Solana has physical stores now.. pic.twitter.com/DdHINYRwEX— Scott (@Scott_eth) July 25, 2022
Solana native token SOL is now the ninth largest cryptocurrency by market cap and has within the last year become a popular alternative to the more costly Ethereum blockchain to trade NFTs.
The network still lags way behind Ethereum in every meaningful metric though unconventionally conventional methods of getting the word out like a physical store just maybe help close the gap a little more.