Indian music sensation Daler Mehndi buys land in Metaverse, names it 'Balle Balle Land

Daler Mehandi is an Indian Punjabi singer who has bought land in the metaverse he's calling it Balle Balle Land. this is India's first land acquisition in the metaverse. 

Indian music sensation Daler Mehndi buys land in Metaverse, names it 'Balle Balle Land

Mehandi launched the area on Holi this year and it will house a store selling NFTs. Also Balle Balle Land houses a gold statue of Daler Mehandi and the area will host concerts by him and other artists soon.

"I went with an open mind on PartyNite Metaverse and it was a very rewarding experience I enjoyed performing on PartyNite and I wanted a permanent presence and created Balle Balle Land" 

The singer added that his purpose in starting Balle Balle Land is to promote Punjabi and Sufi Music worldwide.

Daler Mehandi said Balle Balle Land will help foster new talent in the field of Punjabi, Sufi, pop, and Bollywood music, Audiences moving to virtual spheres, the singer said he believed that the shift is here to stay, Social media users are all for a Daler Mehandi revival.

Read: Indian music company T-Series to launch NFT collection of music and films